Classic Harvest Holiday Gift Carton features festive, sparkling graphics that give a whimsical nod to holiday gift wrap and show consumers at first glance what’s inside—fresh, juicy California navel oranges. Classic Harvest will be shipping the new holiday cartons with California navels Nov. 15–Dec. 25.
“Our California navel volume will be up 25 percent this season, complemented by increases of 15 percent on other varieties and all can be delivered in sales-boosting eat brighter! packaging,” said Jennifer Westerhoff, executive vice president of Classic Harvest. “The 2015-2016 season was our second year in the market, and we surpassed our production goals. This year we are excited to add acreage and new growers, which adds volume for eat brighter! and availability for our customers. Navels will start shipping on October 24th, navel bags will feature Elmo.”